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FINANCE

Focus on innovation helps Afrinvest deliver value for customers

Afrinvest financial innovation

Afrinvest West Africa keeps evolving with the mandate of simplifying investments and creating wealth

When the global economic crisis of 2008 hit, the Afrinvest West Africa was significantly affected like most other companies. However, on the strength of its reputation for integrity, transparency and professionalism, the Afrinvest management was able to steer the firm back to the top. The level of trust the firm inspires from clients has remained its driving force.

In addition, Afrinvest has maintained a keen focus on financial innovation over the years. Consequently, the firm has evolved not only with the macroeconomic environment, but also with the diverse needs of different segments of the market. This has led to an impressive diversification of products and services to cater to government, corporate and individual clients.

In 2017, the Asset Management subsidiary launched the Afrinvest Plutus Fund, a money market fund focused on the mass market. With a minimum subscription of N5,000, this product offers a wide range of clients a diversified, low-risk portfolio with competitive interest rates and steady quarterly income. The firm leveraged technology to create an online platform where subscribers can initiate and complete the investment process for themselves, someone else or their business.

For over 24 years, Afrinvest West Africa has established itself as a leading conglomerate of financial advisory and investment services in Nigeria. The Afrinvest of today was born in 2006 out of a collaboration between Securities Transactions & Trust Company Limited (SecTrust) – founded in 1995 – and Afrinvest Nigeria – founded in 2004. Today, the organisation is active in four principal areas of investment banking, securities trading, asset management, and investment research.

The Afrinvest Plutus Fund is one of Afrinvest’s efforts to position itself as the financial partner of choice for all investment needs. The company has also partnered with a wide range of organisations – private, public and student bodies – to actively provide investment education and increase access to the capital market.

Some of these partnerships include the work with Syntaxis Capital Africa to provide a N12 billion private equity fund to meet the funding needs of SMEs in Nigeria and selected countries in Sub-Saharan Africa. The firm has also partnered with Cowrywise – a growing FinTech company in Nigeria – to make products available to any and every member of the society regardless of their spending power.

Today, the firm offers some of the lowest entry points for investment in the market with zero opening balance brokerage account on Afrinvestor.com. In addition, Afrinvest boasts a range of products and services to cater to various investment needs and risk tolerance levels including the Nigeria International Debt Fund, the Afrinvest Equity Fund, an investment gift shop, share reconciliation, Treasury Bills, government and corporate bonds, and a host of others.

This strategy is balanced out by the firm’s proven track record of innovative financial solutions across various sectors including financial services, power, infrastructure, FMCG, heavy industries, manufacturing, media, ICT, and others. The key to these operations is the ability of the four fundamental business units to anticipate the evolving needs of present and potential clients and consistently exceed expectations.

Under the expert leadership of a team of industry veterans, Afrinvest has delivered exceptionally over the last 24 years. The team of over 90 professionals is led by Group Managing Director Ike Chioke, Deputy Group Managing Director Victor Ndukauba; Executive Director Onoise Onaghinon; Ola Belgore, managing director, Afrinvest Asset Management Limited; and Ayodeji Ebo, managing director, Afrinvest Securities Limited.

Looking ahead, the firm remains committed to evolving with the simple mandate, simplify investments, create wealth.

Since inception, Afrinvest has amassed credentials and recognition for excellence and innovation. In 2018, the group of companies bagged several awards from reputable organisations including the following Global Business Outlook Banking Awards:

  • Best Asset Management Company – Afrinvest Asset Management Limited
  • Best Fixed Income Fund – Nigeria International Debt Fund
  • Best Equity House – Afrinvest Securities Limited
  • Best Research House – Afrinvest Securities Limited.

Afrinvest West Africa and its subsidiaries have been recognised by the International Finance Magazine as the Fastest Growing Financial Solutions Provider and Best Financial Research Company in 2018; as well as the NASD OTC Securities Exchange as the Most Active Trading Participant by Value of Deals Traded in 2018.

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